Last Updated: April 24, 2026
Solar ROI Check ("we," "us," or "our") operates the website located at roi.solar (the "Site"). This Privacy Policy explains what information we collect, how we use it, and what choices you have. By using the Site, you agree to the practices described here.
1. Information We Collect
Calculator and Tool Inputs
Our solar calculators and estimator tools run entirely within your web browser. The data you enter — such as your electricity usage, system size, and location — is never transmitted to our servers and is not stored or collected by us in any form.
Contact Form Submissions
When you submit a message through our Contact page, we collect your name, email address, and the content of your message. This information is processed by Formspree (formspree.io) on our behalf and used solely to respond to your inquiry. We do not sell or share contact form submissions with third parties.
Analytics Data
We use Google Analytics to understand how visitors use the Site. Google Analytics collects information such as your approximate location (country/region), device type, browser, pages visited, and time spent on the Site. This data is aggregated and used to improve our content and tools. Google Analytics may set cookies on your device. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
Advertising Data
We display advertisements served by Google AdSense. Google and its partners may use cookies and similar tracking technologies to serve ads based on your prior visits to this Site and other websites across the internet. The information collected is used to personalize the ads you see and is governed by Google's own privacy practices.
You can opt out of personalized advertising by visiting Google's Ad Settings or the Network Advertising Initiative opt-out page.
2. Cookies
Cookies are small text files stored on your device by your browser. Solar ROI Check does not set its own first-party cookies. However, third-party services we use — including Google Analytics and Google AdSense — may set cookies on your device to collect usage and advertising data as described above. You can control or disable cookies through your browser settings, though doing so may affect how some parts of the Site function.
3. Affiliate Links
Some links on this Site are affiliate links. If you click an affiliate link and take an action (such as requesting a solar quote), we may earn a commission from the referring company. Affiliate links are always to services we believe are relevant and useful to our readers. The companies we link to may set their own cookies and have their own privacy practices, which are independent of ours. We are not responsible for the privacy practices of third-party sites.
4. How We Use Information
We use the information described above to operate and improve the Site, respond to messages you send us, understand how visitors use the Site, and serve relevant advertising. We do not sell personal information to third parties. We do not use your information for any purpose beyond what is described in this policy.
5. Children's Privacy
This Site is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has submitted personal information through our contact form, please contact us and we will delete it promptly.
6. California Residents (CCPA)
If you are a California resident, you have the right to know what personal information we collect about you, request deletion of your personal information, and opt out of the sale of your personal information. We do not sell personal information. To exercise any of these rights, contact us through our Contact page.
7. European Visitors (GDPR)
If you are visiting from the European Economic Area, you have rights under the General Data Protection Regulation (GDPR), including the right to access, correct, or delete your personal data. Our Site is primarily directed at US residents. If you have questions about how we handle your data, please contact us through our Contact page.
8. External Links
The Site contains links to external websites, including affiliate partners, government agencies, and utility companies. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policy of any third-party site you visit.
9. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. Continued use of the Site after any changes constitutes acceptance of the updated policy.
10. Contact
If you have questions about this Privacy Policy or how we handle your data, please reach out through our Contact page.